Turning Point Entrepreneur Stories

Herb Cogliano from Aspire Growth Advisors

Blaine Bertsch Season 4 Episode 62

In this episode of Turning Point, Herb Cogliano, Managing Partner at Aspire Growth Advisors, shares his entrepreneurial journey and insights into the employment business. He discusses the early industry days and how his father's company pioneered temporary staffing. Herb emphasizes relationship-building and its evolution in the staffing industry. He talks about pivoting businesses, data-driven decision-making, and the value of a growth playbook. 

Herb also shares insights on employer branding, value proposition, beta testing, and iterative strategies. He discusses the benefits of business coaching, simplifying strategic plans, and bringing visions to life. Herb stresses the importance of people's decisions, fostering a culture of hearts and minds, and refining hiring practices. He explores challenges like culture fit vs. remote work, hiring self-motivated individuals, and using job scorecards. Finally, Herb highlights aligning with values, working with revenue-doubling entrepreneurs, and purpose-driven partnerships.

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Watch on YouTube: https://youtu.be/rzE2uMqm27I

Listen on your favourite podcast network or at https://turningpoint.buzzsprout.com

Learn more about Herb at https://www.aspiregrowthadvisors.com/

Connect with Herb at https://www.linkedin.com/in/hcogliano/

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